Micro-Moments at Mega Events: The Unseen Power of Informal Interaction
Mega events are often remembered for keynote speakers, dazzling productions, and groundbreaking announcements. However, the most powerful and enduring impressions often emerge from informal, unscripted interactions—those subtle, seemingly ordinary moments that spark genuine connection. These are the micro-moments, and they carry a transformative influence that traditional programming can’t always match.…



